From a humble beginnings as an ice cream parlor in 1979. SugarBun has
evolved to become one of the leading and most innovative food service
Chain Restaurant with more than 51 Quick Service Restaurants,
Destination Centers and Cafes with successful operating experience in
Malaysia, Negara Brunei Darussalam, Chittagong, Bangladesh and Liaoning,
China.
The regeneration of the menu started in 2001 from the Old Western Fast
Food Menu to the New Lifestyle Branding Menu where the old Western Fast
Food Menu was improved and the mouth watering Asian Cuisine Meals eg;
Sambal Eco Fish Meal, Chicken Mushroom Claypot, Chicken Curry Claypot,
Beef Stew and Assam Fish Head, to name a few; Pizza, Pastas, Blended
Ice-Kacang and a wide range of beverages and gourmet coffee was
incorporated into the menu to provide differentiation for the menu.

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